Trade Marketing Specialist Công ty TNHH Bia Carlsberg Việt Nam

• Strategic purpose of the position:

To execute standard for brand images at point of sales and support the expansion of quality distribution by developing and implementing trade activities on time in full.

• Job responsibilities:

Develop and manage execution of trade activities as per Commercial calendar

1. Brand & Trade Activities:

· Develop below-the-line activities (BA mechanics, outlet mechanics, retailer mechanics...) in cooperation with Brand team

· Implement documents (PAF, PR, act process, monitoring template, sales briefing & payment) in collaboration with other stakeholders.

· Manage POSM and work with BA to support brand events & trade activation

2. TONT Outlets Efficiency:

· Develop, deploy, track performance and action plan

· Perfect store model: follow up, tracking and action plan to improve.

· Take lead Trade Activation at TONT outlets with perfect execution in-store.

· Develop Push & Pull activities to support Sales team & BA Team to drive performance.

3. Data & Performance Analysis

· Conduct tracking, analyse performance data and reports to help evaluate execution excellence in the market

· Collect market data, draw insight and recommend response

4. Other tasks assigned by managers

• Thời gian thử việc: 2 tháng (hưởng đầy đủ lương)
• Cơ hội huấn luyện: Được đào tạo nâng cao nghiệp vụ thường xuyên
• Độ tuổi: Không giới hạn tuổi
• Thời gian làm việc: Thứ 2 - Thứ 6
• Đồng nghiệp: Môi trường làm việc năng động, chuyên nghiệp, thân thiện
• Phúc lợi: Chế độ thưởng lễ + doanh thu tốt
• Ngày nghỉ: 12 ngày nghỉ phép/ năm
• Lương: Cạnh tranh

• Personal qualifications / competencies

· 1-2 years of relevant working experience in Sales FMCG or trade marketing (relevant channel is preferred); international company experience is a plus

· Good project management, data analysis and communication

· Good at negotiation and influencing

· Good MS office and English communication.

· Proactiveness & ability to work in fast-paced environment

· Willingness to field work

• Educational / minimum requirements

· University degree in Marketing, Business Administration or related fields